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Old 08-29-2008, 06:20 PM   #1 (permalink)
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Default What happened to airline slogans etc?

Growing up as a kid in the 1970's, I remember airlines and how nearly everyone had a catch-phrase or slogan or something to distinguish itself from the rest. I'm wondering why airlines, aside from DING ! "You're free to move about the country", don't put any effort into this? Madison Avenue has abandoned this segment of business, imo.

Here are some I remember. Add to the list if you like..
  • Western Airlines...The only way to fly (think they used Mr.Howell from Gilligans's Island on the voice-over)
  • Fly the Friendly Skies of United (and Friendship Service)
  • We're American Airlines...Doing what we do best. (showed a DC-10 rotating on T.O)
  • Braniff Flying Colors (my all-time favorite airline)
  • Eastern - we earn our wings every day
  • Continental - the proud bird
  • Delta is ready when you are
  • National - fly me
  • British Airways -the world's favourite airline
I bet if you took a poll, 90% of us would recognize SWA's slogan. But I don't think I can name one other current airline. If subliminal advertising and suggestive advertising really does work, looks like I'll be flying on SWA next time.
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Old 08-29-2008, 06:43 PM   #2 (permalink)
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American...................We know why you fly
CAL...........................Work hard flight right (more like work harder, get paid less)

I cant think of anyone
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Old 08-29-2008, 06:45 PM   #3 (permalink)
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EAL was actualy The Wings of Man
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Old 08-29-2008, 06:55 PM   #4 (permalink)
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Wonder if they went away in order to help fight fuel costs, instead of the managements bonuses?!
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Old 08-29-2008, 07:11 PM   #5 (permalink)
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Quote:
Originally Posted by jsfBoat View Post
Wonder if they went away in order to help fight fuel costs, instead of the managements bonuses?!
Same thing I was thinking
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Old 08-29-2008, 07:21 PM   #6 (permalink)
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I can think of a few good ones:

Pinnacle: "Ready to Strike!"
Mesa: "Sucks"
Comair: "Violating our pilots' contract daily and it shows!"
Delta: "We loves us some flyin' and it be showin' like a motherf'er"
---For those who are not in the 'know':
YouTube - Delta Airlines Ebonics Commercial

NWA: "V1, Merge, V2..."
GoJet: "Stabbing our fellow pilots in the back to get you to your destination since 2004"
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