WOW air gone - Icelandair buys 'em
#1
Gets Weekends Off
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Joined APC: Mar 2006
Position: guppy CA
Posts: 5,133
WOW air gone - Icelandair buys 'em
https://www.flightglobal.com/news/ar...43zul9aBptD1eA
I read that the deal valued WoW at ~$18 million.
This is two financially troubled airlines getting together - this should go well.
I read that the deal valued WoW at ~$18 million.
This is two financially troubled airlines getting together - this should go well.
#2
https://www.flightglobal.com/news/ar...43zul9aBptD1eA
I read that the deal valued WoW at ~$18 million.
This is two financially troubled airlines getting together - this should go well.
I read that the deal valued WoW at ~$18 million.
This is two financially troubled airlines getting together - this should go well.
#3
Gets Weekends Off
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Joined APC: Mar 2006
Position: guppy CA
Posts: 5,133
#5
Gets Weekends Off
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Posts: 19,224
WOW was in deep trouble. I suspect Iceland air will shut them down over time or merge the operations. The business model of selling tickets below your cost to produce the seat strangely was not profitable.
#6
Gets Weekends Off
Joined APC: Feb 2010
Posts: 387
Yes you are correct, WOW was in a desperate position sadly. I do agree that they will eventually merge the two operations but that’s up for debate. Icelandair purchased WOW only utilizing stock shares giving the owner of WOW 5.4% of Icelandair Groups shares. Plus Icelandair has over 5 years worth of cash reserves. How this is defined as Icelandair is in financial trouble is beyond me 🤷🏼*♂️
#7
In a land of unicorns
Joined APC: Apr 2014
Position: Whale FO
Posts: 6,404
#10
There was an SNL skit years ago. It was an advertisement for a change bank. All they did was make change. They didn’t take a cut or charge anything...someone off camera asked how they make money....volume, they said. It was funny. If I knew how to attach YouTube clips, I’d search and see if I could find it.
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