Originally Posted by sailingfun

You should be very concerned about SW. Atlanta is still the economic engine that drives Delta airlines. If we don't improve our customer service they are going to do some serious butt kicking in ATL. While their costs are higher then Airtran they offer the ability to fly anywhere in the US with destinations Airtran could not match. Network is very important in overall yields. They will now offer a domestic network close to Delta and maintain a large cost advantage. Take a look at SW's costs on a stage length adjusted basis for like aircraft and you will see that Delta is going to have a problem. We will see if our management team is up to the task. Their decisions in the next few years and the overall customer service we provide will be critical to the future of Delta.