Originally Posted by Ottopilot

There are a lot of "ifs" when doing this. If you offer service no one else is doing, maybe there is a reason no one else is doing it ($$)? If you start competing with airlines like SWA in the West or anywhere, then good luck with that. You might even see competition adding the same new routes as XJT just to compete. If you find a good way to fill seats (ABE-MCO, etc), you may not have a gate available at that airport. You have to fight for gates and routes, and that costs money too. Not to mention hiring or contracting all the people and ground support for every airport. That adds up too.

I'm ex-Express and still have a lot of friends there, so I wish them all good luck with the future; it sounds exciting and scary at the same time.