Originally Posted by Bucking Bar

In contrast, both FedEx and Emirates are vertically connected throughout their corporations. Their senior management sees a real value to performing their own work to ensure the quality of their product. They perceive this quality as essential to their success. They are enthusiastic, top to bottom, in their own operation.

Contrast this to Delta network management who described Go Jets as "the best... ." For reference, GoJets is a division of Trans States, which was fired as a DCI carrier by Leo Mullin's team for sub par performance.

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New hires would be foolish to come to a division of a Company where management outsources labor on a pure economic basis. They will only be valued as the commodity they are. Their loyalty and enthusiasm for their employer will be unrequited. They would be much better off with an employer who is "in it to win it."

In 2007 Delta did reconnect to the core values to power their way out of bankruptcy. However shareholders demanded a deal and the deal they got was entirely rational from an economic perspective. Delta moved further towards becoming a brand management company ... . Try to find a pair of Levi's made in San Francisco ... the only reason the odds are better for finding a Delta pilot flying Delta passengers is because of ALPA and because of scope.