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What he said, but obviously biased.
Seriously, if you live within a reasonable driving distance ( I would define that as you can sit short call reserve at home, maybe with a little cheating on the drive time) then that is a big player. I commuted to a sked airline for 15 years, then my base moved too me, ruined me on commuting for a long time.
Bottom line, choose the carrier for you, but be sure you can live with the choice.