Originally Posted by
Timbo
So they are now calling 'economy comfort' a separate class, sounds like a marketing thing.
I've sat in those seats when deadheadding, they are the exact same coach seats that everyone behind you is sitting in, with no additional meal or drink service, same as coach. I guess if you have really long legs, you'd pay extra for that, but otherwise, I see little difference than all the other coach seats.
But then some people stand in a long line for a $5 cup of coffee too.
I heard its been doing quite well. Especially on the planes that didn't require a seat reduction. And even if it does, that's "reducing capacity" or whatever. Yeah I know.
People have been willing to pay for that product finally. It might have to do with the airline's pushback and marketing take back against the discount ticket clearing houses. Either way, UAL and JB started doing it a couple years ago and it flat out worked. Free extra revenue, the best kind of revenue, and more options for customers.