View Single Post
Old 05-17-2013 | 07:49 AM
  #320  
ZapBrannigan's Avatar
ZapBrannigan
Furloughed Again?!
15 Years
 
Joined: Aug 2007
Posts: 4,942
Likes: 82
From: Boeing 737
Default

Originally Posted by Southerner
I don't think we should sign any scope away for any amount of money. We should fly our own routes. Especially if we are offering the "JetBlue Experience."
That brings up an interesting point though doesn't it? They have spent all of this time and money to develop a sellable "brand". It is obviously a brand that the consumer likes given the JD Power awards etc. So why dilute that brand by forfeiting control of the product (as would occur in an RJ codeshare etc).

Really curious what they intend to do with a two-way codeshare once they have it.
Reply