Originally Posted by Justdoinmyjob

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Delta eyes service gap from SIA exit


Published June 29, 2013
Delta eyes service gap from SIA exit
It wants slice of business class market from Singapore to New York and Los Angeles
By
Nisha Ramchandani
[email protected]
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Singapore

DELTA Air Lines, which has overhauled its business class product for its trans-Pacific routes, is looking to carve out a slice of Singapore Airlines' market share when SIA suspends its non-stop services to New York and Los Angeles this year.

"Our main focus right now is to win and secure that corporate business class market to and from Singapore. Historically, a large part of that market flew on SIA, so that business is going to become available to the competitive set," said Jeffrey Bernier, Delta's managing director (Asia Pacific), adding that SIA had cornered the lion's share with non-stop service to two of the biggest markets.

Last year, SIA announced that it would be axing two of the longest flights in the world, its direct services to New York and to Los Angeles out of Singapore. SIA will continue operating its services to New York (via Frankfurt) and to Los Angeles (via Tokyo).