Originally Posted by Lobaeux

The business model works, that's apparent. However, it'll be interesting to see how it works in Canada.
Westjet is patterned after JetBlue, founded with the guidance of JetBlue's founders, yet it's not quite a ULCC. Canadian travel though is a little different, and may benefit from an ULCC, but it'll be tough to see if a third "large" carrier can work in Canada.