Originally Posted by crzipilot

As thrilled as everyone is to have the ability to debate the great debate of what livery the airplanes should wear. This is a glimpse into the insight of the incoming management.

How much did Horton pay for the new marketing scheme/branding/livery? How much is US going to pay to come up with something new. From the looks of it. It was pretty much the cost of a sandwich for someone to photoshop the old AA onto the tail, and a bad job at that.

So instead of saying, we are going to make a mark and do this right, they come out with some cheesy deal, and everyone feels warm and giddy because they get to click to vote.



Wasn't the current US scheme hatched basically for free by someone at HQ with some extra time on their hands?

Shades of things to come...