SkyBus needs to take a history lesson.

Western Pacific tried to advertise on their planes. (They went Bust)

Western Pacific tried to fly out of "smaller" city no one wanted to fly out of. (They went bust)

ATA tried selling, booze, beach towels, hats, etc. on their flights, remember the ads? (With ATA we are on VaaaaaCaaaaation). ATA (bust) now deals on SWA side.

SkyBust should be their NEW name