This is obviously well below what it costs NWA to operate this flight. This is like Walmart buying something for $10 and selling it for $3. They then ask their employees to take pay cuts and concessions to make up for the $7 loss. Until airlines start charging what it costs to operate a flight plus a little profit things will continue to get worse. But as soon as fares are reasonably priced, some LCC will zoom into town and offer $19 fares to anywhere. A vicious cycle of stupidity and incompetence. NWA employees ought to be mad as hell at this example. Unbelievable!!!