Ok, tried the new Illy coffee on my flight from the islands to LAX yesterday... The verdict from the entire crew, is that the coffee is a HUGE improvement over Smallsack's Fresh Brew crap. I'm going to go out on a limb and say it is even better than the Starbucks we had at legacy U. I honestly think they got it right. The rumors about Illy making UAL add new filters to its coffee makers may be true because the difference is remarkable. Will this be enough to win back all the high end defectors that went to Delta? Probably not. It's a big step in the right direction to differentiate our product though. Bravo to Oscar on this one...