Originally Posted by
notEnuf
Or...
Alaska keeps the Virgin America brand and has a seemless Virgin (to Virgin) ticket for Europeans to buy. Get to any where in the U.S. via Virgin (Delta's other brand.) Then the code share is expanded with the DL code being the catalyst. No Delta ops needed.
Revised with a full sized key board...
Alaska scope is exclusive not inclusive Alaska would benefit from operating both of their brands in a joint network. This opens the potential to use several codes on a single flight. Virgin Atlantic, Delta, Virgin America, and Alaska. With Alaska's other codes sharing, it could be a Virgin Atlantic to American airlines ticket. Sold by Delta, operated by Virgin Atlantic, Alaska, and American.
I hope people realize the value of their profit sharing and stick with it instead of trying to protect it by incorporating it into pay rates.