Originally Posted by
echelon
And same with things with the number 5 on them - when nobody besides you and your friends know what it means, it's effectively meaningless.
I disagree. When management issues such a stupid and inflammatory statement, the pilot group should seize the moment and use their words against them. It is not a message to the passengers; it is a message to the employees of Alaska. The pilot group is simply reminding every employee that Alaska management desires 5th place performance from them.