Nope. It's all good "talk" until the corporation is threatened. Then all bets are off. This applies to any company, no matter how nice they were in the past.

Last downturn SWA was fortunate enough to have significant fuel hedges in place which saved the day when fuel spiked and decimated the rest of the industry. Note that SWA had not unilaterally predicted a fuel spike, they were just trying to flatten their expenses for predictable earnings forecasting.

While its better to be lucky than good, had those fuel hedges not been in place the carnage would have been significant and unlike virtually anything SWA had faced in the past.