When United and Continental merged, after a while the quality of the product from a customer point of view started to gradually then sharply decline. Not to mention the PR nightmares that UAL had regarding Dao and now a FDX deadhead lawsuit. Im surprised that the attrition rate in the PR department hasnt been sky high. Anyway do you think that UAL should read a take a few pages from the book by the former CEO of Continental, Gordon Bethune, From Worst to First?
https://www.amazon.com/Worst-First-C...n+bethune+book
It's a great book of how the CEO got the company from its almost 3rd Ch11 to ranked 1st in the industry. He let employees do whatever they needed to do their jobs, let them rewrite the whole ops manuals, and even gave them incentives ($65/every month of D:0) to get flights out on time. Why cant UAL take the airline back to its CAL days where pax got treated with dignity and got flights they wanted to where they wanted to go.
Here's a great commercial CAL did back in '09 before they got merged. This ad showed just how well CAL was at attracting and retaining customers. Also showed off their new fleet.
https://www.youtube.com/watch?v=Bw6RVa7GZA8
If only UAL was like this
