Originally Posted by
notEnuf
This all results from our flexibility to do marketing's bidding. We will always be incorrectly staffed when we are reacting to the markets short term changes. This is actually a good thing. More frequent AEs would go a long way toward getting it closer to right. The costs will be incurred either in GS/IA or in training. I prefer GSs but to rely as heavily on them as was done last summer is unsustainable.
When we switched to monthly AEs at Northwest it was great for us, but way better for management. Marketing changes their mind weekly and this practice allowed them to staff much more accurately.
Having one huge AE annually is like performing brain surgery with an axe.