Spirit to add 40% more flights in 2008
Strong demand boosts Spirit Airlines to revise 2008 plan
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As a result of continued strong demand for Spirit’s unbundled low fare product, Spirit is revising its growth targets at its Fort Lauderdale gateway and plans to add over 40% more flights by this Northern Summer.
As the lowest cost carrier serving Fort Lauderdale, Spirit plans to operate more than 70 daily services, an additional 20 frequencies compared to Jul-07. Under the aggressive expansion initiative, Spirit will offer ten new routes and will also add additional frequencies in existing markets.
Several new route announcements about these new destinations are expected to be made over the next few weeks. By year-end, Spirit’s routes will grow to 44 destinations from Fort Lauderdale, 28 of which will be to the Caribbean and Latin America.
Spirits expects these added frequencies to generate over 2,000 more passengers per day to Fort Lauderdale.
“We couldn’t be more excited about our position as not only the lowest cost carrier in South Florida, but also the largest in Fort Lauderdale,” said Barry Biffle, Spirit’s Senior Vice President and Chief Marketing Officer.
All of these additional frequencies will be made possible by increasing usage of off-peak times at Spirit’s Terminal 4.
“Bottom line – we will grow Fort Lauderdale until we’re Blue in the face,” continued Mr Biffle.
(c) Centre for Asia Pacific Aviation. Date posted: 15-Jan-08