Originally Posted by
daOldMan
JetBlue is an ULCC. They may have some frilly things as compared to Spirit and Allegiant, but they are still an ULCC. Their model is based on cheap tickets.
LCC and ULCC designation have to do with business model and cost structure. It has nothing to do with ticket prices. It certainly has a nice marketing ring to passengers who have no idea what it means and assume that “ultra low cost carrier” must mean cheap tickets, but that’s not what makes a ULCC.