BRAVO BRAVO!
Someone has finally found the big elephant in the living room..
I keep waiting for the greedy idiots at the airlines to figure this one out.
I used to work in the car business and we had a company in Northern CA that was called "Sports Auto Brokers" and it made it's money by calling around to all the dealers to find that exact car the customer was looking for and then working out he best price.. we called dealers from all over and over time they figured out that their short sighted greed to sell a car to a distant customer was in the long run undercutting them.. the dealers eventually got wise and quit dealing with us, or any brokers.
These Priceline, Orbitz, and travelocity are doing THE SAME THING..
This is wy flights are ALWAYS full and make no money.. they airlines are competing with themselves!
Southwest is the only one smart enough to say NO!
I wish we could somehow get this thru the CEO's heads..