Originally Posted by
Stayontarget
One of the questions by an investor related to this. They touted the ancillary fees being $5 higher but the average fare per ticket was down $17 per ticket. Shurz mentioned it was because of our low fares driving demand approach. 30% of our routes being new and pushing the prices down to get it going. Some stick and some don’t. But considering we probably always do that it didn’t really explain the drop. The amount of go wild pass promotions and deals I’ve seen lead me to believe there is something more fundamental happening. Maybe our reputation is becoming more problematic?
I really think we are going to have trouble filling seats next year. It’s possible we are out growing our market and load factors seem to reflect this. Without the company really throwing some money down to invest in growing the airline properly I can see things not being so rosey in one to two years.