Originally Posted by
WHACKMASTER
Please elaborate. Genuinely curious.
Elaborate on what? His network strategies have lost this company billions of dollars. Im going to bet the meltdown was closer to 2 billion than the 1.2 stated, cant put a price on the customers we permantly lost. How much money have we lost in Hawaii? I doubt its a money maker. Anyone have any Hawaii flying numbers? Under what senario does any of our leadership get fired?
From Hawaii last year:
Hawaiian’s load factor, a measure of airplane occupancy, was 22 percentage points higher than Southwest’s; passenger revenue per available seat mile, another financial performance measure, was 29.3 cents for Hawaiian versus 10.6 cents for Southwest; and Hawaiian’s average fares of $51 were nearly twice those of Southwest, he said. “Clearly the market dynamics have led to a short-term deterioration of our financial performance in the neighbor islands,” Overbeek said in an interview. But he reiterated an overarching point: even with Southwest dropping fares to compete, “People are choosing us.”
From another article last year:
“Well, they call it the coconut wireless,” said Andrew Watterson, Southwest’s chief operating officer. “Basically, word of mouth is very strong in Hawaii. If you disrespect somebody, if you ill-serve somebody, they'll tell their friends, they'll tell their relatives or tell their cousins, and everybody will know. So, you must establish a brand and a reputation for delivering well.”
The article goes on from Hololulu that Hawaiian at times has cheaper fares than WN. We gutted our main land network and reliability we used to have for this. So to quote Andrew, are we delivering well?