Originally Posted by
9thAmendment
I think it’s Sears in the sense that SWA sat on its hands while the world completely changed around them and they became obsolete.
Yes SWA has a ton of market share but they don’t make any money from said market share. That’s because they offer an absolutely terrible product within an outdated business model. There is no magic wand waving management can do at this point that will solve years of inaction.
Do you work here? Serious question. I am not throwing shade.
You are correct, our management has been given a 20 yard field goal attempt every year and somehow managed to kick it short every time. Boeing hasn't helped either, although they aren't to blame for most of it. All that being said, there are a lot of things going on under the hood that are going to bear fruit later on and this company has a lot going for it. I think the Sears comparison is pretty inaccurate.
I am hopeful that this will be the wake up call that is needed to get some of the dead weight out of here and see some changes take place at a faster pace than they have been. Other than that, I am not very optimistic about a hedge fund taking effective control of an airline. It hasn't ended well in the past.
Yes, the product needs some work and the business model needs a tune up, but SWA is the 800 pound gorilla of domestic network airlines. To deny that is foolish.