Originally Posted by
Jet J
I agree. But It didnt make sense to me to shrink SFO the way they did, Or park the airbus the way they did.
I stopped trying to make sense of what this management does.
If they shrink HNL it’s going to be bad news for a lot of us on the mainland. I hope it doesn’t happen.
In SFO, I think Alaska lost a lot more VX customers than they'd planned. They found out the hard way that Alaska's product doesn't compete on those California to East Coast markets. It's a shame because VX spent a lot of money to carve out on niche in those places. Alaska threw it away. Hopefully they learned a lesson about branding and first class expectations on long haul flights. I heard Ben mention in a recent interview that Alaska understands the need for a premium first class product on international flights. 🤔.
Do any of you remember the internal struggle at jetblue over their mint service? One side wanted to stick with their traditional single class value product, the other thought they needed a premium first class to stay competitive on transcons. The premium argument won.