??? I’m talking about the new bundled fare structure announced yesterday. Yes I’m hoping improved PR is part of the plan but you can’t just raise fares without changing the product offering. I’m simply saying competing on product is the only play NK has here. Competing on price alone is no longer an option. Yet another reason the DOJ’s move to sue to block the B6/NK merger as well as Judge Young’s baffling decision in the case was so misguided.