Originally Posted by
gonyon
Will BRAVO return us to viability? Profitability?
or is this a short term play to get us through h bankruptcy with hopes of enticing a partner?
I doubt it. First quarter is a slow quarter for all the airlines. Does Spirt have the cash or ability to pay the bills until next summer when travel picks up? Can Spirt convince their passengers to pay a higher premium for tickets so they can make a profit? When Spirt ticket prices get close to the big 4’s ticket prices I would assume the majority of the general public would choose the airline with more frequency and a better reputation/brand.
Unfortunately I don’t believe Spirt will be around in two years. The Brand is associated with poor customer service (mainly gate agents) and historically with a none apologetic attitude towards customers trying to get a refunds for anything, along with brawls on their flights. I don’t think many people will ever see Spirt in a very good light. It’s the Dollar General of Airlines with typical customers. With all the talks about bankruptcy I can only assume more people would avoid buying tickets on an airline that might go chapter 7 right before their trip 3-6 months from
now. I have a few friends that are pilots at Spirt and are great people. Spirt has a lot of nice new planes with great pilots and a great safety record. I hope the best for them. My guess is they merge or go away unfortunately. This is just my opinion and it means absolutely nothing. I hope I’m wrong.