Originally Posted by
benzoate
All JetForward is accomplishing is what Neeleman, Barger and Hayes refused to do which is focus on being on-time. Prioritize on-time. Transport a ****ing passenger ON-TIME!!!
The traveling public doesn't chose Jetblue because they know they wont get to their vacations, weddings, business meetings on-time or at all. The corporate mentality of Jetblue has been the same since the beginning. The traveling public will choose the snacks, TV's, WiFi over everything else. Well, the public has spoken and since they can get the affore mentioned elsewhere AND arrive on time, consistently, they choose carrier B. The uphill battle is multifaceted. Change the corporate mentality which is incredibly difficult and convince the traveling public which is even more difficult. In the past, you could charge less and convince people to give you a chance. We all charge the same and they do it better so let me ask ya'll why would you come back?
ok. I'll ask you too. How would you do it right now? With specifics. Not general statements and keeping cost in mind. Leave past criticism out of it, you're running the show.