Originally Posted by
11atsomto
Intentionally operating at a loss to starve out smaller competition. I believe that was the playbook for Starbucks massive growth in the 90's and early 2000's.......although I'm not sure it's analogous to Airlines in a smaller ( at least smaller than SF Bay Area, Metro NY, LA Basin Houston, Chicagoland and DC metro) market.
If you take over the market cap by taking the competition out, those pax will end up on us. Don’t know about the extent of Starbucks, but it seems that’s the strategy of UA and DL at least