There's more "transparency" through hints on social media before destinations are announced than ever before.

“And check out Our Transformation on SWALife to learn more about how we’re continuing to evolve the Southwest network. Stay tuned – the winds of network growth may have a little breeze left in them!”

This portion of the ANC announcement has some thinking that we'll announce the acquisition of Breeze, which has been rumored for months. That said, it's also breezy in PPT.