Originally Posted by
JulesWinfield
Definitely not cheap. Odd that an airline struggling to survive the week would do this.
It’s cheap advertising. I think there was an outside sponsor that helped to offset the cost but either way the airline still has to be able to make normal business decisions while navigating Ch 11. You think 1 wrap job for free positive attention on social media is going to make or break NK? This is small potatoes. Everybody chill.