They’re not targeting Frontier, they’re aggressively chasing every available dollar of revenue. They’ve found that by offering a limited number of BE seats that they can capture revenue from a seat that would have otherwise been empty. Once people show up they see all of the available upgrades, inflight entertainment, “free drinks”, mileage programs, frequent flights, and a much larger route network. Those people frequently turn into repeat customers who often times come back and buy economy plus seats.