Originally Posted by Viper25

The real first step is to just dismantle the Kool-Aid perspective and inform pilots that there is no family at all. The company is a business, and pilot are an expense that they do not like. They do not care about pilots, there is no family culture, they will throw pilots under the bus, and all of the B-Day, Velvet, Kool-Aid stuff is a complete facade.

Once that groundwork is laid, go to the mountain of evidence (optimizer, running a little hot, batched COVID response, holding UNAs hostage and toying with them, unilateral contract changes and reinterpretations, reliability letter intimidation, blaming only the pilots as the employees causing the company problems, underpaying pilots and pretending to care about it, ad nauseum). All of this is for naught though if the original groundwork is not laid.