Originally Posted by
acl65pilot
I would fully expect Delta to come back at this decision. This is not something I see us taking lying down.
As for JAL. The neat little benefit that we got is this:
It would have probably cost out at least a billion if not two for the press we got for the last five months every night, every news cast about us and JAL. We are now known for pennies on the dollar versus what it would have cost us to get that kind of marketing visibility. We are now a household name in Japan, and AMR is out 1.4 billion.
Time to take that recognition for a run. We need to move quick because consumers minds are short and fickle.
Plus for months it was JAL wants Delta, likes Delta, skyteam great, offers the world, and so on but it ended with JAL saying that while Delta was better AMR was a safer business decision.
I think if you wanted to fly around the world back in the 60s you went Pan Am. We should make sure that people think that again but this time about Delta.