Originally Posted by
forgot to bid
My understanding from revenue folks is people will chose their tickets based on price down to as low as $2.
I think this is one of the reasons we jumped on the baggage fee bandwagon. People would go buy a ticket on Airline XYZ beacause it was $5 cheaper, not realizing they would be paying an extra $25 when they got to the airport. So even though we tried to bake the price of the bag into the ticket, No one was booking to us because of it, and everyone else was getting extra revenue.