Safety Dance
 

I know this has been out for a while. This whole video makes me happy and want to put on my dancing mask.

Alaska Safety Dance - YouTube

At least one thing carried over from vx...

Do a search for Alaska Airlines advertisements over the years. They were winning awards for creative and funny ADs when Branson was worried about zits.

hard pass, but feel free to show me what you mean

That just made me chuckle. "Hard Pass". Such a strange way of saying "no thank you" or "I'm not interested".
Followed by "show me". As in, I must be spoon fed to learn. But if you are a "hard pass", as in I'm really not interested, then why would you then ask to be spoon fed the material? Younglings today are such curious creatures.
Alaska Airlines history of entertaining and creative TV advertising does indeed go back to when your parents were probably in high school. But you will never know or care because you decided to take a "hard pass" and there is no-one around to spoon feed you the you tube links.

Cool story Hansel...

I appreciate you dating yourself gramps. It was a hard pass on taking my time to prove their marginally relevant point. If you don’t think that video was reminiscent of previous vx productions, like my original sarcastic comment would imply to a reasonable person, you’ve got bigger problems.

It’s a bit ironic that the featured artist is “Men Without Hats” which is a pretty accurate description of the Airbus pilots on property. Rumor has it that when the pricey Hollywood firm that produced the VX singing and dancing inflight safety video were offered the use of our employees they took a “hard pass”. I don’t tend to have an opinion on these things but I think it shows. I’m just relieved that no VX video ever featured a dancing pilot (actual employee or not). Now Alaska joins SWA in the dubious distinction of having actual pilots from their list dance for a quirky video in uniform. Sorry, I guess I’m no fun but that’s cringey to watch.

it’s nice that we can argue about inconsequential things every once in a while rather than contentious sociopolitical issues or whether retreading a sixty year old airplane is a good idea. Happy 2021!

I'd normally tend to agree, but they pulled it off so well that I think it was a net positive. The video's tailored to a specific audience, and it's not us.

The shades on the pilots were a good idea, for anonymity.

To the public, sure. He was more than happy to out himself on our company homepage

Sorta. We had four of our ITM's "featured" in the original VX safety demo. They got less than 1 sec of air time because they didn't have their SAG card. We now continue to our regularly scheduled program.............

Yes, to the public.

I think the actual employees in the safety video came across better than the pro's in the old VX vid.

I was cringing when I saw the commercial. After a dozen or so people told me they booked tickets due to the commercial I changed my mind about it. I guess I wouldn’t be very good in marketing.


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I would cringe as a passenger on VX when their safety video would come on. I remember putting my headphones on and turning the music up, my music, to drown out the safety video. God it was horrible

I got good vibes, and everybody (non-aviation) who I talked to about seemed to like it. Like I said, it was targeted at customers.

Lighten up. It was modern and appropriately marketed to their paying customers.

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Especially the baby rap breakdown. Still makes me cringe randomly while I’m sitting in traffic.

I was a paying customer. Still sucked and cringeworthy

Those commercials were definitely funny and creative. The ironic and sad thing about those advertisements is that Alaska has become the airline they were making fun of.

https://youtu.be/uSiibkSBTME

I remember watching those Alaska Airlines commercials during indoc many moons ago. Sadly, airlines have to choose between being cool & hip and dying or cheap out and surviving. It's just the nature of this business and race to the bottom.

I like the video and I'm a paying Alaska customer. When my kids have to travel for sports I buy tickets on Alaska. Yeah I know I'm an American pilot, but domestically Alaska has a better product. Haven't talked to one paying non-pilot person that didn't like the video.

It got butts in seats which means I get paid, so I really liked it.

It makes an absolute mockery of MY very important position. How will people take me seriously now? I wear a uniform daily for a reason.

The video is GREAT, peeps need to chill out and have some fun.

I think the modern safety vids are great, the first time round. When you fly lots and its blasted at your from the speakers it becomes annoying. But......meh.

This!!!!!!

I was on hold with Team Travel for about twenty minutes yesterday and the hold music was the “Alaska Safety Dance” again and again and again! Experience that and tell me that you still like the new video!

I agree.

first viewing - cute and entertaining
second viewing - OK
third viewing - Again?
fourth viewing - can’t they replace it with ‘it’s a Small World?’

I would vote for the fourth viewing “Toccata and Fugue in D Minor” by Bach. https://www.youtube.com/watch?v=ho9rZjlsyYY

This is Alaska:
https://youtu.be/JloruklG_0o

Do y’all have to wear masks up front? I jumped home on you guys and I went up to request a ride and say hello. FO had it on and CA grabbed it and stuck it to his face like I had the plague. I know we’re dirty SOB’s at WN, but it was a little comical.

Nope not required. My guess is he was doing it out of courtesy for you? Better to have it on than not?

We are all afraid to get in trouble. Hostages get taken during contract talks. Now is not the time to be doing anything other than virtue signaling at AS.


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I agree with the post below, it was probably because you walked up wearing a mask, so he felt like he should also put on a mask. At least that's what I try and do. We are supposed to be wearing them if the flight deck door is open.

Not at AS, but it’s become somewhat of a reflex to put the mask on when someone comes into the flight deck. Too many complaints to risk the ire of management. Also seems somewhat polite when considering how spooled up some people get about non-maskers, as irrational is it may be. About a month back a random passenger took a picture of me, mask-less, in the cockpit from the terminal window and promptly posted it to social media blasting me and the company for insensitivity. This is the bizarro world in which we live.

Still required with the cockpit door open.

Doors were closed. But sure, you’re right. It’s all about perception these days. Why would that crew risk anything on behalf of a Jumpseater?

You do not have to wear a mask in the cockpit at AS even if the door is open if it interferes with your duties and the safety of your flight (I can give examples if you cannot work this out for yourself but let's hope things are not that bad here).
Digest that for a second.
Anyone that is scared of a visit from a jumpseater or anyone else is either scared of Covid or their co-workers. Once upon a time the Captain was King, not so at AS. I was written up by a flight attendant and had to answer to my chief pilot, NOT for NOT wearing a mask but for my attitude in regard to masks.
Given that Alaska is a regional airline with regional pilot management mentality I understand why this crew may have drawn mud when you entered the cockpit when they did not have masks on, this is why we have a garbage contract and will never have a contract as good as say JetBlue's first contract. 89 years of arrogance and counting.

Wow. That’s shocking to get a call about your view on masks. I thought for sure I would get a call as well about a shuttle ride, but so far nothing. I just wish people would be allowed to do what’s best for them.

Bingo. As much as I want a great new contract, I know that the next one will be just ever so slightly less terrible, but not by much.

What makes you think it will be less terrible?

I see Air Group making some very wise moves. Growth at the regional level. This attracts new pilots into the Air Group flying staffing. A pipeline into 737s at QX. No degree required and a preferential interview from QX.

There won’t be staffing issues and as far as Air Group is concerned if I leave and I’m replaced by a flow through pilot from QX with no degree it’s a win. They cost less for 3 years and are less likely to leave because they do not meet the hiring requirements for a real major airline.

If there is an adoption of PBS with the current work rules and staffing model this place is going to get much, much worse.


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I agree with you. I think at the very best outcome our new contract will be “slightly less terrible”.. I don’t see any measurable gains coming to our quality of life or scope problem