Really? I jump on SWA all the time, and am never treated ANYTHING but wonderfully. Much of the time I'm pre-boarded, treated like gold by the flight attendants, and when I'm up in the actual have great conversations with the pilots. When I purchase tickets for my girlfriend (no WAY she can get anywhere standby these days on my own passes), I always buy them on SWA and they treat her equally as well. Sure, there are always a few surly folks at every airline, but as a general rule I find SWA to be one of the very best. I wish we could treat them as well as they treat us when they come over to visit us at UAL