Originally Posted by GrayFlyer

You're under-informed then. B6's intra-westcoast routes made money. Management thinks they can make more money in the immediate future by sending those planes to the Caribbean in exchange for gutting their west coast structure. B6 has an activist investor whose primary strategy is to invest in companies he believes in, but which he thinks are stymied by dysfunctional C-suites. Watch an interview of him and he says it very clearly, his aim is always to fix and/or replace upper-level management and then watch for positive results to trickle down into the company, thereby turning the whole place around. The goal of B6's current management is to make the next quarter green at all costs, long-term strategy be damned. They are trying to keep their jobs. Yes, their actions will probably help right the ship, but it comes with a high cost of not only continuing to underserve fly-over USA, but now extending that lack-luster strategy to the west coast. Ask your nearest west coast friend if they've ever flown on JetBlue. Drive around the large west coast cities and see if you spot any JetBlue advertising. It's not a thing. Do you honestly think B6's west coast customers want to connect through JFK/BOS to get to their new EU destinations? Or, conversely, would their east coast customers want to connect through LAX to reach their long-promised destinations in Hawaii? No, hell no. If you were thinking long-term, you'd be taking different actions. This is a short-term strategy and everyone knows it. All airlines struggle in LAX because nobody dominates it, not to mention all of the ancillary airports in Socal. There's 24 million people in Socal, plus another 3.5 million in Northern Baja (who, yes, use LAX because TIJ/SAN/SNA/ONT don't offer the same type of long-haul service). If you want to work for an airline that doesn't care to cater to such a large potential customer base, by all means, apply to B6, but don't think for a second that any legacy carrier is short-sighted enough to consider your suggestion.