Originally Posted by
slowplay
If management could raise prices $8 per ticket today, why wouldn't they do it?
They would. In a heartbeat. Not to line our pockets, but to line theirs.
The fact that they haven't means the competitive market we operate in can't support the increase (obviously unless the majority of carriers/asm's increase as well). We don't live in a vacuum.
Your math may or may not be correct, I don't know. But your logic is fallacious. I want more probably more than you do, as I have a shorter time left here. Your "just raise fares" argument doesn't hold water.
OK I guess I came across wrong..... I agree that ticket pricing is paramount to tickets sales thus the way I worded things looks like I meant to raise prices.
What I was trying to point out was that our hourly rates are a very minute part of operating an airline. How much fuel does it take to offset the $1.60 per hour? What about lease payments, hedges, poor fuel planning, etc.? I see more dollars wasted in one flight due to the fuel planning on the 747 than I make in 1 month. In the grand scheme of things this dollar figure is nothing.