Change in Livery

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Quote: If WE had a choice, a NEW livery from scratch. But given the current choice, I vote for the Classic tail. Cheaper to maintain and obvious brand recognition. Besides in a few years from now, when AA is making money, a whole different livery will most likely emerge.
In the mean time, get rid of that hideous CUBANA look alike tail!!
I agree, I voted for the classic tail but not because I think it looks good. The new livery is ridiculous and the other option is bland and thoroughly uninspired like United. Lesser of two evils.

Quote: I vote for this paint job! Ha! Ha!

Photos: Boeing 767-231(ER) Aircraft Pictures | Airliners.net
All joking aside, I really hope we expand the heritage airbus series with the addition of a TWA tail. I think that last livery they had was one of the finest to ever fly.
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Quote: My marketing background suggests the proposed tail is a horrendous identity crisis. New logo on the fuselage and old logo on the tail. Bad for consumer brand recognition.

I don't have a dog in the fight, but my vote would be on the current flag option.
I agree 100%. I think United made a huge mistake combining the Continental tail with the United name. Every time you look at it you do a double take.

Same thing with combining the old and new AA designs. It has to be one or the other. Like it not, the flag tail already represents the "New AA" to a lot of people.
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Quote: All joking aside, I really hope we expand the heritage airbus series with the addition of a TWA tail. I think that last livery they had was one of the finest to ever fly.
In the attached letter from Doug Parker on the website he says that they will continue the heritage series with TWA and USAirways aircraft.

He also explains why they aren't willing to spend more money on a complete redesign. You can tell he hates it, but that in the end he's not going to spend a bunch of money post bankruptcy to redo something that's already been done and partially implemented so employees can feel all warm and fuzzy about their airline. It's a cop out, but it's also a financially responsible decision. Welcome to the new American.

Hopefully they get the uniforms right.
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I have to admit- I didn't particularly like the new paint scheme either. It first reminded me of a Cubana/Colgan identity crisis. However, after some time, it's slowly growing on me. Also, given the choices, I think a combo of the legacy scheme and the new scheme reeks. I like the old logo, but only on the old paint scheme. Given the two choices, and that a complete "redo" is out of the question, I'll be voting on the new scheme.

Hey, if Doug doesn't like it and we vote it in the scheme he dislikes in it's entirety, then perhaps this increases the odds of a "do-over" with time.

Regardless of paint scheme, I'm just looking forward to moving along and working together at the "New American". Cheers!
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Quote: Hopefully they get the uniforms right.
I know it's only rumors at this point, but it doesn't sound like they have.
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As others have said, the alternate livery is boring and shows brand confusion. The flag tail is loud and sort of obnoxious, but it gets attention and it could be argued that the flag tail represents the US Airways addition. Barring other more original ideas, I'd go with the flag tail version.
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I don't like the two logos on the alternate option. If it were up to me my first choice would be scrap it all. Second would be scrap the new logo and keep the tail with the old eagle in the front. Of the ones given I think I'll vote for the new look all together because the other choice looks hobbled together, almost like the PI/US transition paint schemes.

The only reason I'd vote for changing the tail would be if having the eagle on the tail was vastly less expensive. That new tail looks hard to apply and maintain.

But, whatever. I don't think passengers really care unless the paint is peeling or the airplane is dirty. Then they think that if they don't take care of the outside then maybe they don't take care of the rest of it.

I just went to wings and it's careful to say this isn't really a vote, they are just getting our input. I'm thinking we are too far in this to change. Parker doesn't like to waste money. We'll see.
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80ktsclamp,

Please edit the original post to add a voting poll between the two paint schemes!

Thanks!
FBW
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Quote: I know it's only rumors at this point, but it doesn't sound like they have.
New uniform will be black or blue, no double breasted, and includes hats. Put the dark grey thing to bed, it's not happening.
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So long as it isn't double breasted.
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