Change in Livery
#62
Gets Weekends Off
Joined APC: Apr 2011
Posts: 1,967
Agreed! However, I don't think it is our only concern, just our FIRST concern. We have deliveries coming like mad on both the US and AA sides, and we should get whatever the final livery will be on them as quickly as possible to avoid - as much as we can - spending time and money painting brand new airplanes.
I'm also pretty sure that painting of legacy US airplanes will begin in earnest pretty soon. In particular, US leaves the Star Alliance on 3/30 - just three months from now - and we have four A319s painted in Star Alliance livery. Clearly, for marketing reasons, those will be among the first airplanes to visit a paint hangar somewhere. Rumor has it that one of those airplanes will be receiving the "heritage livery" treatment honoring TWA, but that is only a rumor thus far.
Livery is visible and requires lots of lead time, and thus has to be dealt with early on. It also only requires that a decision be made ... unlike some other decisions involved with merging two airlines, no employee training, massive IT planning, etc. is really involved. Just make a decision, and start painting airplanes. It'll take years to finish, of course, but it's like eating an elephant ... one bite at a time, and the sooner you start the sooner you'll finish.
I'm also pretty sure that painting of legacy US airplanes will begin in earnest pretty soon. In particular, US leaves the Star Alliance on 3/30 - just three months from now - and we have four A319s painted in Star Alliance livery. Clearly, for marketing reasons, those will be among the first airplanes to visit a paint hangar somewhere. Rumor has it that one of those airplanes will be receiving the "heritage livery" treatment honoring TWA, but that is only a rumor thus far.
Livery is visible and requires lots of lead time, and thus has to be dealt with early on. It also only requires that a decision be made ... unlike some other decisions involved with merging two airlines, no employee training, massive IT planning, etc. is really involved. Just make a decision, and start painting airplanes. It'll take years to finish, of course, but it's like eating an elephant ... one bite at a time, and the sooner you start the sooner you'll finish.
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