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777 Advice From Emirates

Old 08-01-2010 | 08:43 AM
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Default 777 Advice From Emirates

From Seattle Times:

One Boeing customer may have more influence than any other outsider on the crucial decision facing the company this year concerning the future of its star wide-body, the 777.

Tim Clark, president of giant Dubai airline Emirates, wielded his clout 10 years ago to define the long-range 777-300ER that is flying today. The resulting plane is the largest and best-selling aircraft in the 777 family.

Now the 777's biggest buyer is exerting his influence again on the strategic choice ahead for Boeing: To head off a looming competitive threat from the fuel-efficient, mostly composite A350-1000 that Airbus has in development, Boeing executives say they will either modify and improve the 777 or invest much more to go for an all-new plane.

Business & Technology | Boeing gets earful of 777 advice from a customer with clout | Seattle Times Newspaper
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Old 08-01-2010 | 11:40 AM
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Combined with the recent WTO ruling that went against Airbus and will force them to compete without the billions in government subsidies that lowered their selling cost, this could prove VERY interesting....
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