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Old 05-03-2010, 08:26 AM
  #1  
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Default New United/Continental "Livery" (Picture)

Personally, I don't think it looks too hot, but maybe I'm just not used to it. Anyone else, thoughts, comments...

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Old 05-03-2010, 08:49 AM
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Have to agree with you, looks 'strange'.

Said it earlier in another thread......With this new gitty-up, all they have to do is put a coat of "White" base paint over the existing Continental lettering, and add United....there you have it.

Doing this to only "half" the fleet maybe 'cheaper' then taking the alternative and coming up with a new/classy scheme and redoing the ENTIRE FLEET. True 'cost cutting' outta the gate??

Just a guess.....not impressed.
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Old 05-03-2010, 08:50 AM
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I like it.
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Old 05-03-2010, 09:03 AM
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Looks good, but the font used on "United" is terrible... The serifs are too curly.
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Old 05-03-2010, 09:03 AM
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Is this real? Just wondering, cuz it looks kinda plain. I figure they'd put more thought into the lettering
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Old 05-03-2010, 09:07 AM
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There is something ugly about the lettering for United.

Maybe I'm just used to seeing the words Continental there which looks good in that font and length.

What year did the CAL paint scheme come out? Early 90s?
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Old 05-03-2010, 09:10 AM
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I wouldn't call the whole thing ugly. After all, all they did was change the name on the side. Still there's something very odd about it. Maybe its just the fact that it's "United" on the side instead of "Continental." That's been Continental's paint scheme for nearly 20 years now and its weird seeing it now with United on the side. And I agree they should change the font, it doesn't look right as it is.


I think they should have just kept the Continental name. If you read the comments on the articles that are out about this, there are quite a few people saying as much, and saying that they didn't like United but liked Continental (or at least found CAL tolerable). The United name has been tarnished pretty good over the last 10 years.
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Old 05-03-2010, 09:10 AM
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I like it too.
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Old 05-03-2010, 09:16 AM
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The font is the same font they used for Continental. Personally, paint the thing pink for all I care. Show me the money.
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Old 05-03-2010, 09:20 AM
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Like the tail logo. Not the font. Prefer the blue underside of United.

I guess they could save money just changing the UAL tails and the CAL lettering.

Merging corporate IDs is nicer than erasing all signs of it, like, um, I dont know...DELTA?!
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