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Old 05-15-2009 | 06:26 PM
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Default Mesa denied Aloha!

Go! can't use Aloha Airlines brand - Pacific Business News (Honolulu):

A federal judge ruled Thursday that Hawaii interisland carrier go! cannot rebrand itself as Aloha Airlines.

In his ruling, U.S. Bankruptcy Judge Lloyd King wrote that Yucaipa Co. of California, the former majority owner of Aloha Airlines, cannot bid for rights to Aloha’s intellectual property.

Yucaipa had arranged to license those rights to go!’s parent company, Phoenix-based Mesa Air Group (Nasdaq: MESA), for $6 million over 10 years.

But King blamed Mesa for forcing Aloha out of business on March 31, 2008, and said it would be unreasonable for Mesa to now take over the Aloha brand.

“Mesa succeeded in inflicting great harm, not only upon Aloha corporate entities but also upon thousands of Aloha employees and families,” King wrote. “It is difficult to imagine a court overlooking what Mesa has done and putting its stamp of approval on Mesa’s subsidiary, go!, becoming Aloha.”

Go! entered the Hawaii market in June 2006, instigating a fierce fare war between go!, Aloha and Hawaiian Airlines (owned by Hawaiian Holdings, (Nasdaq: HA), the state’s top carrier.

Paul Skellon, go!’s top executive in Hawaii, declined to comment.
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Old 05-15-2009 | 06:33 PM
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Was wondering what ever happened with this.
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Old 05-15-2009 | 06:39 PM
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I did not think any judge in Hawaii would ever allow this to happen.

Thank You Judge

Last edited by flycrj200; 05-15-2009 at 08:05 PM.
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Old 05-15-2009 | 07:28 PM
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Originally Posted by flycrj200
I did not think any judge in Hawaii would every allow this to happen.
Letting Go! change its name to Aloha - That would be like letting Hamlet's Uncle marry Hamlet's mom.

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Old 05-15-2009 | 07:48 PM
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Finally a smart ethical judge.
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Old 05-17-2009 | 05:22 PM
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Thank Goodness. What an insult to Aloha that would have been.
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Old 05-17-2009 | 05:36 PM
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Originally Posted by avi8tor4life
Finally a smart ethical judge.
Yeah obviously Justice is blind.. hmm ill take it you majored in aviation management?... Toiletduck is wasting his time trying to plug more holes into the leaking sieve called "GO" Inter-island hawaii. keep on trying ... but honestly i think JO's in Phoenix just north of the airport, why don't you try him there Toiletduck? 4,775 posts about mesa ....
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Old 05-18-2009 | 07:11 AM
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"Mesa succeeded in inflicting great harm, not only upon Aloha corporate entities but also upon thousands of Aloha employees and families,” King wrote. “It is difficult to imagine a court overlooking what Mesa has done and putting its stamp of approval on Mesa’s subsidiary, go!, becoming Aloha."
That is one of the worst legal arguments I've ever heard.

Aloha declared bankruptcy. As such, Aloha owes $ to creditors. One of Aloha's assets is the brand. If Yucaipa legally acquired the brand (I thought this was @ issue, and that Yucaipa hadn't allowed other bidders), then it is theirs to do with as they wish. If they wish to license it to another airline, then that is their legal right, as the owner of the brand.

Justice King should have recused himself from the case, as his personal opinions on the case prevent him from judging the case objectively.
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Old 05-18-2009 | 10:27 AM
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Originally Posted by Sniper
That is one of the worst legal arguments I've ever heard.

Aloha declared bankruptcy. As such, Aloha owes $ to creditors. One of Aloha's assets is the brand. If Yucaipa legally acquired the brand (I thought this was @ issue, and that Yucaipa hadn't allowed other bidders), then it is theirs to do with as they wish. If they wish to license it to another airline, then that is their legal right, as the owner of the brand.

Justice King should have recused himself from the case, as his personal opinions on the case prevent him from judging the case objectively.

Thankyou Sniper... finally someone who gets the idea behind justice and how our personal opinions should not weigh at all in any case brought before the courts... you speak LEGalese very nice ? Oh and hey Toiletduck i think there gonna start blowing up the fine print for people like you. "Size 12 font" and "times new roman" just for your undiscerning eyes. oooh oh opph oh MESA's still there ? ruh roh more posts i guess...
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Old 05-18-2009 | 11:10 AM
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Speaking of Mesa... When is the Delta verdict gonna happen?
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