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Originally Posted by Noisecanceller
(Post 3854460)
I personally don’t see the harm and swapping out the dollar general and Walmart crowd for the target crowd. After all the dollar general crowd isn’t paying the bills. Doing the same thing and expecting different outcomes is how we got here.
But in the end, when our customer service consists of agents beating up passengers in BWI, or fighting with each other in PHL, that won’t work. Im amazed how we see this on a daily basis yet it manages to elude the C suite team. |
Originally Posted by Noisecanceller
(Post 3854460)
I personally don’t see the harm and swapping out the dollar general and Walmart crowd for the target crowd. After all the dollar general crowd isn’t paying the bills. Doing the same thing and expecting different outcomes is how we got here.
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Originally Posted by CincoDeMayo
(Post 3854475)
Im all for it.
But in the end, when our customer service consists of agents beating up passengers in BWI, or fighting with each other in PHL, that won’t work. |
Originally Posted by VacancyBid
(Post 3854478)
The harm is that they are dumping all their current customers and hoping the new ones show up. They only have a few quarters to pull it off before the cash runs out.
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Originally Posted by rickair7777
(Post 3854492)
In fairness, it usually looks like self defense.
The entire hood culture has to change. The actual language used, body language, and general decorum must change. We are hiring agents that talk to the guests like it’s someone on their block. |
Originally Posted by Noisecanceller
(Post 3854509)
The current type of customer doesn’t pay enough for the business to be viable. They have to switch. The new plan may not work but the old plan definitely doesn’t
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Originally Posted by VacancyBid
(Post 3854445)
https://www.sec.gov/Archives/edgar/d...ex9905_037.jpg
This is the key slide. It shows the pivot from $50-$150 fares to $200-$400 fares. If you do a little math, they are looking to dump $1 billion in revenue from their current customer base and pick up $1.5 billion from the new upmarket crowd. Put another way, they're basically looking to totally abandon their current customers and swap for a totally new group of consumers. Curious to know why they think they can upmarket without changing seat pitch and seat comfort. Those seem like the starting point. |
Originally Posted by gonyon
(Post 3854535)
Curious to know why they think they can upmarket without changing seat pitch and seat comfort. Those seem like the starting point.
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Originally Posted by Tranquility
(Post 3854468)
Bad analogy; Target badly missed their quarter and their share has actually shifted to Walmart, which has up scaled their products while still keeping prices low. Then there's Amazon and Costco taking share too...
Sorry, I watch too much CNBC... |
Originally Posted by BKbigfish
(Post 3854542)
That’s what the BFS and blocked middle premium seating are in the short term. From what I can tell seat pitch will supposedly change (at least in the premium section) starting in 2025. Along with in seat power? Who knows. I’ve yet to see this management team implement anything effectively. One would think in order to work these cabin configuration changes would need to take place in relatively short order so that higher end customers giving the new product a try wouldn’t get frustrated at an inconsistent product and bail back to the legacies.
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