Brand consistency may be very important, but it doesn't mean squat to the paying public...when was the last time you heard anyone going to United, Jet Blue, AMR because they liked the uniforms. Perhaps the Pan Am name should be brought back for branding.

Guess what, the turmoil in the industry has been going on for40+ years, do you really think that wearing the hat is going to have an effect on it...guys we are not in the military any more, and we puch the clock like everyone else...personally I think its a security issue for the FAs to have their name on the uniform. I agree there's much bigger things to worry about, but that is never going to change...some things are just an irritant

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Deleted because I had not formulated my point well enough.

How are the fall bookings looking?

Booking are getting better.

FWIW Brand Consistency is not just about your uniform. It goes a lot deep than that and serving coke on the airplane. They tired to fix it with putting DAL employees on the ground for DCI, that did not work. The next step and most logical is putting DAL employees in the flight decks, cabins and fleet managements jobs. That is where your brand consistency comes from.

Why would you really worry about the economy? You can't do anything about that so why get yourself worked up? That's insane. As for your standard of living I'm assuming you're talking about your contract. Well that train has come and left and won't be around for a few years. Like always pilots didn't work together and lost out but don't worry you'll get em next time. ;)

I'm not new to the turmoil of the industry. Re-read my post. I'm saying there's bigger things to worry about right now. If the hat is your biggest gripe, you must have a lot of wealth saved up to live on if your airline goes in the dirt. If so, no problem that's a nice place to be. But for the rest of us who look at 50% paycuts, pension losses, QOL degradation as the real issues the hat issue is stupid. It's like being on the Titanic after it struck the iceburg and being worried about your wallet in the bedroom.

OK Eric, how about concerned? Aren't you concerned about the economy? I realize I can't control it, but I also can't control fog rolling in and dropping a field to CAT III mins when I'm two hours from destination. It doesn't mean I don't pay attention to my options and formulate a game plan. Human evolution has relied on paying attention to things that concern you because that's what keeps you alive and well. Again, you guys are out in left field if you think the hat issue is something to pick a fight over.

I love analogies!!! :D:D

Wouldn't they be similes? :-)

I think most people on here are joking about the hat issue. I wouldn't waste 10 seconds of my time fighting over a hat issue, but I don't hesitate to voice my opinion about how stupid it looks and how much it sucks to wear. So, turn off CNBC and stop worrying about the economy you hat lover! :) (All in fun BTW, so don't take offense here)